Avon, Canandaigua, Caledonia, Red Jacket React to State’s Ban on Indian-related Names and Mascots

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   On Nov. 17, 2022, all the school districts in New York received a letter from the New York State Education Department and the Senior Deputy Commissioner of Education about the school district’s use of Native American logos, mascots, and names. It stated that districts must commit to replacing their Native American team name, logo, and/or imagery by the end of the 2022-23 school year.               The name change, as a result the new regulations, will be costly, since it means rebranding for the schools,  buying all new sports uniforms, changing letterhead stationery, signs, publicity logos and rebranding each school having a name such as “Braves” or “Indians.” Many community members simply don’t want to change the name, as it represents a sentimental attachment to the school or a romanticized image that was never meant to be offensive to Native Americans when first adopted.